Mikita Shah

Digital Marketer & Growth Strategiest | 10 Years Experience

Expert Biography

Mikita Shah is a Digital Marketing Head and award-winning growth strategist with over ten years of experience driving organic growth for leading brands across the Middle East and India, spanning real estate, hospitality, finance, and travel. A MENA Search Awards winner and an early authority in AI search optimization, she has led SEO and performance marketing programs for internationally recognized names while advising founders on building brands that dominate both Google and AI-driven search.
Away from the boardroom, Mikita is a passionate high-altitude traveller and the mind behind Himalaya Destination, a curated platform for Ladakh road journeys and Himalayan cycling expeditions. Her writing blends a strategist's precision with a traveller's instinct, the same rigour she applies to growth marketing, applied to crossing 5,000-metre passes. She splits her time between Mumbai and the mountains, and firmly believes the best ideas arrive somewhere above the tree line.

Certifications

Certified in Digital Marketing

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